Mark Joyner, Andy Henry, Ewen Chia

Hi – My name is Andy Henry (that’s me in the middle of the picture – along with fellow marketers Mark Joyner and Ewen Chia having lunch in Singapore)

I’ve been using the internet pretty much since it began and using computers since the good old days before PCs and Macs were around. Along the way over those years I’ve seen a multitude of new technologies come along and gone from using a 4.8Kbps modem to access the non-graphical web, right up to 100Mbps fiber-optic broadband link. I’ve hooked up to the internet aboard ships via satellite and from a hotel room in Qatar using my mobile phone.

For most of my life I’ve been traveling and meeting new people so it’s not going to come as a surprise that I’ve met lots of fellow marketers along the way and learned lots of great tips and tactics too.

One thing that has been obvious over the years is that while understanding the new technologies and marketing channels is great and it’s good to keep up to date with them – what really makes the difference is understanding people. Yourself, your partners/resellers, your prospects and customers.

Knowing who you’re trying to help, why they want what you have and how to tell them about it is where all the action is.

You can have the best product in the world but if you can’t get the right message out to the people who need it – you’re going to struggle to be successful.

However, if you have an average product but great access to its target market and a decent message – you can make a lot of money.

That’s not an excuse to disregard quality but it is important that you remember that accessing your market with the right message is probably what will make or break your success.

That’s why I’ve created this site – to share with you what has worked, is working and should work in the future so that whatever your business and product/service – you will find useful information about how to make the most of it here.

As well as my own knowledge from over a decade of working online I’ll share tips and information from my other successful friends and marketers so that you get a good selection of information to use in your business.

Take a look around the site and see what you like – let me know if there’s something you’d like me to cover and join my newsletter and membership areas to get extra news and tips that I save for my closest friends.

Thanks for your time and attention and good luck with your online success.

Your new online friend – Andy Henry